Trade Show Recap: SEMA
The SEMA show is one of the largest trade shows in the United States every year.
The SEMA Show is the premier automotive specialty products trade event in the world. It draws the industry’s brightest minds and hottest products to one place, the Las Vegas Convention Center. As part of the AAIW, the SEMA Show attracts more than 100,000 industry leaders from more than 100 countries for unlimited profit opportunities in the automotive, truck and SUV, powersports, and RV markets. The 2015 SEMA Show drew more than 60,000 domestic and international buyers. With more than 100,000 attendees and 2,000 exhibitors, 4 days is barely enough to see and do everything there is to do there. This year, Hoosier Pattern was one of the exhibitors taking in everything that SEMA has to offer. Alyssa, Travis and Dave spent 4 days in the Las Vegas Convention Center talking to potential customers and automotive fanatics about what HPI can do for their next project.
Hoosier Pattern entered a scaled down v8 engine block into the New Products Showcase, an area of the show providing exhibitors with an outstanding opportunity to introduce new products, packaging and merchandising to industry buyers and media. The v8 engine intrigued many people to visit us at our booth. Showing off a mini engine block was cool enough on its own, but telling people that it was cast from 3D printed sand blew people away. One of the best parts about having the capabilities that HPI has is being able to educate and tell people about what we can do in this industry.
With 5 exhibition halls at over a half a mile long each, as well as a race track outside the convention center, you could feel the excitement in the air from attendees and exhibitors about what this year’s show had to offer. From new and shiny products to celebrity appearances, there was always something exciting happening at The SEMA Show.
The HPI booth had nonstop traffic, but Alyssa, Travis and Dave all made time to walk around and explore the show and ran into a couple of celebrities while they were out. Alyssa talked to the stars of Animal Planet’s “Tanked”. Travis met Taya Kyle, the wife of American Sniper Chris Kyle, and Dave met one of his celebrity crushes, Jessi Combs. SEMA is just as entertaining as it is informative. There is so much to do and see there that 4 days is barely enough time to cover it all.
After 4 days of the SEMA show there was a feeling of exhaustion as well as a feeling of relief for a successful show as the jet lag finally wore off. The final hours of SEMA felt like more of a celebration of how far the industry has come and how far it is going to go in the future. HPI enjoyed being a part of The SEMA Show this year and looks forward to being a part of SEMA 2016.
Until next time, Las Vegas.